It helps to know that The Idea of You isn't just a book, but a novelistic manifesto for middle-aged female readers. Though released in 2017, it became "the sleeper hit of the pandemic," as I wrote for Vogue in 2020, powered by a passionate, dominantly female word-of-mouth campaign. Look around this magazine's headquarters in the Adelphi and you will see countless balenciagassales.com milkmaids...